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Through the Lens of Time: TACS Unveils Limited Edition ATL Rollei Watch Inspired by the Iconic Rolleiflex Camera

 Bringing In a remarkable collaboration that bridges two worlds of timeless craftsmanship, TACS and Rollei have come together to unveil the ATL Rollei—a limited edition wristwatch inspired by the legendary Rolleiflex twin-lens camera. Limited to just 500 individually numbered pieces worldwide, this exquisite timepiece is a celebration of heritage, artistry, and innovation in both horology and photography.








Born from shared values of precision, minimalism, and masterful design, the ATL Rollei draws directly from Rollei’s iconic photographic legacy. The watch’s form echoes the signature aesthetics of the Rolleiflex camera, a name revered by professionals and collectors alike for its groundbreaking role in photographic history.


Crafted in Japan with the highest attention to detail, the ATL Rollei features a robust DLC (Diamond-Like Carbon) coated stainless steel case for superior scratch resistance, housing a 21-jewel automatic Japanese movement. Its sapphire crystal face ensures clarity and durability, while Nemoto Luminous material—a Japanese innovation—provides exceptional visibility in low light.


The timepiece is paired with a handcrafted leather strap made from premium Mexican leather, blending style with everyday comfort. Each watch is individually numbered (001/500 to 500/500), offering collectors a tangible piece of mechanical artistry and legacy.

Priced at MYR 4,704, the ATL Rollei (Ref: TS2002G) is more than a watch—it is a statement of passion, storytelling, and design excellence. Whether worn on the wrist or displayed in a collector's cabinet, it pays tribute to the artistry of capturing moments—be it with a camera or through the rhythm of time.


The TACS ATL Rollei is now available in Malaysia exclusively at Red Army Watches boutiques, located at 1 Utama Shopping Centre and Pavilion Kuala Lumpur. For more information, visit redarmywatches.com.my.


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